MARIA FERNANDA PUIG
PUIGMARIFER@GMAIL.COM
MEX BASED
PORTAFOLIO2023©  
2021︎︎︎
ONEN
NAMING + BRANDING

Beeswax candles with artisanal clay bases.

The history of Onen comes from the Mayan legend of the clay and corn men of the Popol-Vuh. The onen, translated as heart or soul, was the essential element the gods gave to the first men to make them human. According to the legend, it was this element that gave the being the will, the reason, and the thought of things.

Onen is a brand that creates handmade clay candles and aims to promote local consumption and support artisan communities to generate consumer awareness among its customers. The same bases can be reused as often as the consumer wants or used as a decorative item for the home.


*Project made in collaboration with Laura Morales.